With wide spread business, the number of competitions are increasing and the level of competition has become tough. Everyone wants to gain a good reputation, and so they do it by bringing other (opposite) company down. We also see even in common toothpaste adds that the brands try to show public how the other toothpaste brand is inferior to theirs, although they won’t mention the names of opposite brands but they shoot it indirectly, in such a manner that even a common man can clearly understand.
Issa Asad is the Founder of many telecom and technology companies, Managing Member, President, Co-Founder, and Chief Executive Officer (CEO). Issa Asad has about 18 years of experience in technology industries, marketing and other technical areas. By studying marketing strategist he is trying to help every business owner to deal and overcome the downtime. He says you need to know and understand what is brining your company down.
If your reputation is continuously going down you need to find out whats wrong with it and stop it as soon as possible. Because once any rumors spread into market they go on becoming big. Like even if your company is not throwing waste or any hazardous materials into lakes or rivers, people tend to spread the rumors in order to destroy your reputation. You need to stop it then and there, by coming in front of public and tell whats going on with the help of media. Main thing is to focus on the public, mainly your customers. You need to educate them with the help of media, because people usually will not know what exactly is going on, and once you educate them they can make right decisions.